Three things that got me thinking: April Fools’ Day as marketing tool, the Palin & Lauer show, and reflecting on roots

Foolin' Around When did April Fools' Day become a marketing opportunity? While pranksters are concocting gags likes shaving cream-filled Oreos for their colleagues or posting that they got engaged on Facebook (two examples from friends of mine who shall remain nameless), marketing mavens are using this hallowed holiday as a way to get their names, products,... Continue Reading →

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